Contrary to popular belief, hypnosis is a form of focused attention or intense state of concentration where the subconscious can emerge. Recently, hypnosis is being heralded as a safe and effective form of adjunct therapy or treatment for anyone in need of an extra push to make a change. "It\'s being used by many people now,\" explains Arnold B. Coven, associate professor in the WSU College of Education. But he cautions, "If you're gong to use hypnosis to help you, go to someone who has the proper credentials."